We run Meta and Instagram ad campaigns built specifically for optometry practices — local audience targeting, scroll-stopping creative, and tracked bookings so every dollar your optometry practice spends is accountable.
Meta Ads works for optometry practices because it puts your business in front of the right buyers through audience targeting and scroll-stopping creative on Facebook & Instagram. For a optometry practice, that means fewer wasted dollars and more booked customers — new patients and eyewear sales.
We pinpoint buyers in your service radius by behavior, interest, and intent — so ad spend reaches people who can actually become customers.
Native-feeling video and image ads built for the feed and Reels, tested weekly to find the angle your market responds to.
Pixel and conversions API setup ties every lead and booking back to the ad that produced it, so you know your true cost per customer.
We shift spend toward winning ads and audiences every day, killing losers fast so your cost per lead keeps dropping.
We package an offer worth clicking and define the exact local audiences most likely to buy.
We produce a batch of feed and Reels creative tuned to your industry's objections and desires.
Pixel, conversions API, and lead routing go live so every dollar is measured.
We review performance, scale winners, and refresh creative before fatigue sets in.
Book a free 15-minute call. We'll audit your current setup and give you a realistic number on what meta ads should cost and return for a optometry practice.
Get My Free Audit →Most local businesses start at $1,000–$2,500/month in ad spend on top of management. We recommend a budget that lets us test 3–4 audiences and creative angles in the first 30 days, then scale what works.
Lead flow usually begins within the first 7–14 days while the pixel learns. The first month is about finding the winning audience and creative; months two and three are where cost per lead drops and volume scales.
Yes. We write the copy, produce feed and Reels creative, and test new angles weekly. You don't need an in-house designer or videographer.
Yes — and it targets non-insurance patients who pay full price, which is often better for your revenue mix than a heavily discounted insurance exam.
Yes — brand-specific campaigns for Ray-Ban, Oakley, or your luxury frame lines are effective. We can also do co-op campaigns if brands offer co-marketing support.
Service experience, same-day fitting, and the ability to try frames in person. We build campaigns around those advantages — what online eyewear can never offer.
Rank on Google. Get cited by AI.
View →Turn clicks into booked customers.
View →The home everything else points to.
View →Pay per lead, not per click.
View →Catch buyers at the exact moment of intent.
View →Cheaper clicks, older buyers, less competition.
View →Own the category when buyers are comparing.
View →One campaign across all of Google.
View →Be the neighborhood's first recommendation.
View →New patients and eyewear sales.
See the optometry practice page →Book a 15-minute call. We'll review your optometry practice, your market, and your current setup — and tell you honestly whether meta ads is the right move.