🍕Meta Ads for Pizza Shops

Fill Every Oven.
Every Slice, Every Night.

Meta & Instagram ads built for neighborhood pizza shops and pizzerias. We drive online orders, dine-in traffic, and family-night reservations — in the 3-mile radius where your customers actually live.

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$4.12
Avg. Cost per Online Order
3.4x
Avg. ROAS on Dine-In
62%
Repeat Customer Rate
Sound Familiar?

Every pizza shop owner we talk to
hits the same walls.

Slice Tuesdays are dead and we can't figure out how to fill them.

DoorDash eats 30% of our margin — we need customers ordering direct.

We boosted a Facebook post once. Got 12 likes. Zero orders.

The big chain two blocks over is advertising on TV and we can't compete.

Our family-night promo didn't move the needle at all last month.

We have a loyalty app but nobody's using it.

What We Deliver

A full Meta ads system.
Built for pizza shops.

01

3-Mile Radius Targeting

We only show ads to people who will realistically drive to you or order for delivery within your trade zone.

02

Direct-Order Campaigns

Push customers to order directly from your site (Toast, Square, Slice) instead of burning 30% to DoorDash.

03

Daily Specials Ads

Rotating creatives for Slice Tuesdays, family deals, lunch specials, and late-night — scheduled to run at the right hour.

04

Catering & Events

Targeted campaigns to office managers, PTA parents, and event planners in your zip for high-ticket catering orders.

05

Retargeting Menu Browsers

People who clicked your menu but didn't order get a reminder ad with a small incentive the next day.

06

Weekly Performance Review

You see exactly which ads drove orders, which pizzas performed, and what we're changing week-over-week.

Ready to see what Meta ads can do for your pizza shop?

Book a free 15-minute call. We'll audit your current setup and give you a realistic number on what growth should cost for your business.

Get My Free Audit →
Illustrative Case Study

Tony's Slice House · Bensonhurst, Brooklyn

An independent pizza shop losing weeknight foot traffic to a nearby chain. Ran a 90-day Meta campaign with us focused on Slice Tuesdays and catering.

1,248
Direct online orders
$4.12
Cost per order
$18.40
Avg. ticket size
62%
Came back within 30 days
14
Catering orders booked
5.1x
Blended ROAS
Slice Tuesdays went from dead to lined out the door. And we're finally getting catering orders from nearby offices without a sales rep. Worth every dollar.— Tony A., Owner

* Illustrative example based on typical results for pizza shop clients. Individual results vary based on market, offer, and operational capacity.

Pizza Shop Owner FAQ

Questions we hear every week.

How much should a pizza shop spend on Meta ads?+

We recommend a minimum of $1,200/mo ad spend plus our management fee. Below that, Meta's algorithm doesn't get enough signal to optimize. Most of our pizza clients run $1,500–$3,000/mo in ad spend.

Will this work against chains like Domino's and Pizza Hut?+

Yes. The chains are competing nationally. You're competing in a 3-mile radius — and that's where Meta targeting actually beats them. We've consistently out-performed national chains on cost per local order.

Do you integrate with my POS or ordering system?+

Yes. We set up Meta's Conversions API with Toast, Square, Slice, Clover, and most major pizza ordering platforms so we can see actual order data and optimize against it.

What creative do you need from us?+

Ideally, nothing. We come to your shop with a camera and shoot pizzas coming out of the oven, counter shots, happy customers — 2 hours of filming gives us a month of ads.

Can you handle catering / corporate orders specifically?+

Yes. We run a separate campaign layer targeting office managers, admins, and event planners in your zip — with catering-specific creative and landing pages.

What if it doesn't work?+

We work month-to-month, no annual contracts. If the first 60 days don't hit the cost-per-order targets we agreed on, you walk away and keep all the creative.

Let's grow your pizza shop.
Starting next week.

Book a 15-minute call. We'll review your business, your market, and your current setup — and tell you honestly whether we can help.