Meta Ads for Electricians

Keep Every Truck Busy.
Land the Big-Ticket Jobs.

Meta & Instagram ads for electrical contractors. We fill service-call gaps, generate panel upgrade and EV charger installs, and get you off the shared-lead hamster wheel for good.

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$27
Avg. Cost per Booked Call
$2,800
Avg. Panel Upgrade Ticket
4.9x
Avg. Blended ROAS
Live demo pages

See what we’d build for electricians.

Three live demos, three approaches. Each one is a real example page we could ship for your electrician in 5–10 business days — click any card to walk through it.

Build me one like this →

Pick the angle that fits, ship in 5–10 business days.

Sound Familiar?

Every electrician owner we talk to
hits the same walls.

Angi sells the same lead to four shops and it's a race to the phone.

Word of mouth keeps the lights on but never brings the $3K panel jobs.

Service calls fill the schedule and starve the margins.

I hired a third electrician and now I need the work to keep him busy.

EV chargers are booming and somehow none of those installs come to us.

What We Deliver

A full Meta ads system.
Built for electricians.

01

EV Charger Install Campaigns

Targeted to EV owners and intenders in your service area — the fastest-growing high-ticket install in residential electrical, and most shops aren't advertising for it.

02

Panel Upgrade & Heavy-Up Campaigns

Older-home neighborhoods, homeowners adding hot tubs, ADUs, or heat pumps — we target the signals that precede a $2,500–$4,000 panel job.

03

Service-Call Fill

Steady lower-funnel campaigns for troubleshooting, fixture, and outlet work — priced to keep apprentices busy between the big installs.

04

Generator & Surge Protection Pushes

Storm-season campaigns for whole-home generators and surge protection, timed to the weeks your market actually thinks about outages.

05

Quote Follow-Up Retargeting

Homeowners who got an estimate but didn't book see proof-driven follow-up ads — recovering jobs that silence would have lost.

Ready to see what Meta ads can do for your electrician?

Book a free 15-minute call. We'll audit your current setup and give you a realistic number on what growth should cost for your business.

Get My Free Audit →
Illustrative Case Study

Bright Current Electric · Raleigh, NC

A three-truck residential shop dependent on Angi leads and referrals, with almost no big-ticket install work. Ran a 90-day Meta campaign around EV chargers and panel upgrades.

196
Booked service calls
$27
Cost per booked call
31
EV charger installs
22
Panel upgrades sold
$118K
Attributed revenue
4.9x
Blended ROAS
We did more panel upgrades in ninety days than in the whole previous year. And the EV charger campaign basically created a service line we didn't have — those leads are exclusively ours, nobody else is calling them.— Marcus D., Owner & Master Electrician

* Illustrative example based on typical results for electrician clients. Individual results vary based on market, offer, and operational capacity.

Electrician Owner FAQ

Questions we hear every week.

How is this better than Angi or HomeAdvisor leads?+

Those platforms sell one homeowner to several contractors and the cheapest bid usually wins. Our leads come from your ads, know your company, and call only you — no speed-dial race, no bidding war.

Can Meta really find people who need a panel upgrade?+

Not by reading their minds — by reading the signals. Home age by neighborhood, EV ownership, hot tub and ADU interest, heat pump conversions. We target the life events that precede heavy-up work.

What budget does an electrical contractor need?+

Most shops run $1,500–$3,500/mo in ad spend. One panel upgrade roughly pays a month of spend, so the install campaigns typically carry the whole program.

Do you handle emergency/after-hours positioning?+

Yes — if you run on-call service we build an always-on layer for urgent searches-adjacent audiences, but most Meta budget works best on schedulable, high-ticket install work.

We're licensed in two counties — can you match our territory?+

Yes. Campaigns are drawn to your actual service polygons, and we can weight spend toward the zips where your drive times and margins are best.

Let's grow your electrician.
Starting next week.

Book a 15-minute call. We'll review your business, your market, and your current setup — and tell you honestly whether we can help.

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