We run Microsoft Advertising for insurance agencies across Bing, Yahoo, and DuckDuckGo — often cheaper clicks and a higher-income audience, so your insurance agency captures ready-to-buy searches that Google-only competitors never see.
Microsoft Ads works for insurance agencies because it puts your business in front of the right buyers through lower-cost clicks on Bing and Microsoft's network with less competition. For a insurance agency, that means fewer wasted dollars and more booked customers — new policy leads. every month.
Less advertiser competition on the Microsoft network often means meaningfully cheaper clicks than Google for the same searches.
Bing's audience skews older and higher-income — frequently a better match for premium and considered local services.
We import and adapt your winning Google campaigns, so you capture a new channel without rebuilding from scratch.
Your ads appear across Bing, Yahoo, DuckDuckGo, and Microsoft partners — buyers Google-only advertisers never touch.
We bring over your proven search campaigns and adjust them for Microsoft's audience and bidding.
We set the right network, device, and location targeting to match where your buyers actually convert.
We wire up conversion and call tracking so Microsoft results are measured the same as Google.
We tune bids and keywords for the cheaper-click reality of the network and scale what converts.
Book a free 15-minute call. We'll audit your current setup and give you a realistic number on what microsoft ads should cost and return for a insurance agency.
Get My Free Audit →For most local businesses, yes. Clicks are often cheaper and competition is lighter, so the same campaigns can produce extra leads at a lower cost. Because we adapt your existing Google campaigns, the setup effort is small relative to the added reach.
More people than most assume — it powers Bing, Yahoo, DuckDuckGo, and is the default on Windows and Edge. The audience skews older and higher-income, which is a strong fit for premium and considered local services.
Usually no. We start by mirroring your best Google search ads, then tune copy and bids for the Microsoft audience. You get a second channel without producing a whole new set of creative.
Meta leads are exclusive (not sold to 4 other agents), typically 30–40% cheaper, and convert at 2–3x the rate because the prospect contacted you specifically.
Yes — life insurance campaigns require an education-first approach. We run 'how much coverage do you need?' content that pre-qualifies and builds trust before the consultation request.
Local trust and personalized service. Independent agents win on coverage customization and claims support — things branded carriers can't offer. We position around those advantages.
Paid social that fills your calendar.
View →Rank on Google. Get cited by AI.
View →Turn clicks into booked customers.
View →The home everything else points to.
View →Pay per lead, not per click.
View →Catch buyers at the exact moment of intent.
View →Own the category when buyers are comparing.
View →One campaign across all of Google.
View →Be the neighborhood's first recommendation.
View →New policy leads. Every month.
See the insurance agency page →Book a 15-minute call. We'll review your insurance agency, your market, and your current setup — and tell you honestly whether microsoft ads is the right move.